Science Based Decision Making

How can you make the right decisions for your business? Many people simply rely on past experience or intuition when they decide what steps to take to nurture their company’s growth. While these two methods are helpful, they lack the necessary evidence that applies to the here and now, which is crucial in business. 

If you want to build a strong marketing strategy or invest in a new market, you need to rely on relevant data before you make impactful decisions. The only way to get that valuable data is to conduct a thorough analysis and market research, which requires time, tools, and expertise. SLS has all these. Therefore, we can offer a comprehensive range of scientific decision support and science-based marketing services.

With the help of our experts, you can gain access to the most relevant data related to your field of expertise and future endeavor. After analyzing the reports consolidated by our experts, you can rest assured that you are making the right decision for your business, one that is not based on gut feeling, but on concrete evidence and numbers. 

How Can SLS Help You? 

Let’s imagine you are trying to launch a product in a new market or a new campaign to boost your traffic and get more leads. There’s plenty of research to be carried out prior to establishing your action steps. You need to learn more about the features of the new market or the audience you want to target, and this knowledge comes from research, analysis, and tests. Here are some of the services we can provide to help you make science-based decisions:  

• Neurobiological, psychological, and sociological research performed by a team of experts
• Business, marketing, and user habits analysis based on scientific research materials
• Market analysis: based on the specific domain you activate in, we can perform detailed market research to offer you valuable insight that can guide your decisions 
• Product analysis and product design services that help you highlight your product’s strengths
• Design measurements: our expert testing team can design and apply a series of reliable A/B tests to help you determine what design you should choose to enhance your users’ experience  
• Measurement results evaluation: we will carefully analyze the results of each measurement and analysis you want us to perform and help you understand our findings 
• Results interpretation: once the measurements are carried out, our team will interpret the results and compare them with the initial expectations and hypotheses; this challenging process aims to generate conclusions that will ultimately lead to better decision-making and a boost your online performance 
• User tests: the best way to know how your website performs and what flows might affect it is to run user tests. We can design and implement specific tests based on your objectives. 
• Data analysis: by deploying the latest tools, our knowledgeable team can collect, structure, analyze, and summarize huge amounts of data that enables you to put together an action plan for your company’s development. 

With today’s technology, we can provide you the information you need in order to achieve growth not by means of luck or intuition, but by relying on evidence-based decisions that steadily take you from step A to step B.